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Wallcandy was commissioned to produce the Autumn 18 Social Editorial for Australian luxe athleisure brand The Upside in Palm Springs, CA.

Palm Springs is a desert playground. The mid-century modern architecture and old Hollywood allure make for a perfect juxtaposition of vintage meets modernity. The valley is also known for it’s crisp blue skies, skyscraper palm trees and outdoor resort lifestyle, making it the perfect location for The Upside.

We shot in some of Palm Springs most iconic locations including #thatpinkdoor, The Saguaro Hotel and Palm Springs City Hall producing social content that offers engagement and amplification across fashion, fitness and travel audiences.

Palm Springs Fashion Editorial
The Ace Hotel in Palm Springs
Palm Springs Fashion Editorial
Palm Springs Fashion Editorial
Palm Springs Fashion Editorial
Palm Springs Fashion Editorial
Palm Springs Fashion Editorial
Palm Springs Fashion Editorial
Palm Springs Fashion Editorial
Palm Springs Fashion Editorial
Palm Springs Fashion Editorial
Palm Springs City Hall Instagramable Spot
Palm Springs Fashion Editorial
Palm Springs City Hall Fashion Editorial
Palm Springs Fashion Editorial
The Sanguro Hotel Palm Springs
The Sanguro, Palm Springs
The Sanguro Hotel Palm Springs
The Sanguro Hotel Palm Springs

Credits

MODELS
Andrew Biernat
Josie Redmond
PHOTOGRAPHER
Kiera Chevell
STYLIST
Gill Lawrence
HAIR
Di Dusting
MAKEUP
Fern Madden
PRODUCTION AND EDITING
Wallcandy Co